Parity breaks down what collegiate athletes need to know about name, image, and likeness (NIL) including personal branding, financial literacy, and...
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More brands are taking notice of the marketing value of women's sports and female athletes. Learn how brands benefit from the increase in awareness...
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Reels vs TikTok: What’s better for your brand marketing? While IG Reels has always been about image, TikTok has been a trailblazer when it comes to...
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Miller’s hire signals continued growth and new opportunities for the company working to generate billions in revenue for elite women athletes...
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To learn more about the nuances of choosing a specific diet as an elite athlete, we spoke with Angel City FC Captain, Ali Riley...
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Women athlete influencers can easily drive brand awareness by connecting with their devoted fanbase on a personal level & maintaining authenticity.
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“When I feel safe, that's when I can run my best.” We spoke with Lululemon athlete Nikki Hiltz on trans sponsorship and genuine allyship in pro...
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More than 40 pieces of original artwork featuring athletes in the 2022 WNBA Commissioner’s Cup Championship Game players will be available...
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“I'm so proud to be a part of a league that supports us." We look at Pride in the WNBA through the lens of Dani Robinson and how brands have...
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To learn more about the effects of Title IX on current and former collegiate athletes, we surveyed nearly Parity athletes on their experiences...
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